SILVIA PECCI
MSc GRADUATE WITH MARKETING EXPERIENCE AND A STRONG COMMITMENT TO SUSTAINABILITY
ABOUT ME
I am an ambitious and curious MSc graduate with marketing experience and a strong commitment to sustainability. Determined to achieve my goals, I adapt quickly to dynamic environments and enjoy building strong connections with others.
MY ACADEMIC JOURNEY
Rome | September 2019 – July 2022
In 2022, I earned my Bachelor’s degree in Economics and Management, graduating with a final grade of 107/110.
Rome | September 2022 – July 2024
After completing my Bachelor’s degree, I continued my studies at Luiss, pursuing the Master’s program in Strategic Management (in English). In July 2024, I graduated with a final grade of 110/110 cum laude.
Copenhagen | August 2023 – February 2024
During my Master’s studies, I was selected to take part in the Erasmus program at Copenhagen Business School in Denmark.
AREAS & INDUSTRIES OF INTEREST
Strategic Marketing
Content Marketing
Direct e-mail Marketing
Learn more on my about page!
WORK EXPERIENCES
Marketing Communication Intern | June 2024 – Novembre 2024
As a Marketing Communication Intern at Audi, I manage the planning and production of communication materials for marketing campaigns during both pre-launch and launch phases. My responsibilities include editorial amplification, lead generation, and managing brochures and product launch kits for dealers. I also contribute to website strategy and performance monitoring while coordinating with external agencies.
Brand & Content Intern | November 2024 – May 2025
Brand & Content Executive | May 2025 – Present
As part of the Brand & Content team I manage and develop national B2B and B2C multichannel marketing campaigns, from strategy and content creation to production of digital and physical assets for product launches, events, and omnichannel activations. I coordinate external agencies to ensure brand consistency and quality, collaborate cross-functionally to align initiatives with business goals, and plan email marketing campaigns defining messaging, visuals, and A/B testing strategies.
HARD SKILLS ACQUIRED THROUGH EXPERIENCE
Learn more on my About page!
STAY IN TOUCH
I WOULD LOVE TO HEAR FROM YOU